Who ACA campaigns are for
ACA campaigns are built for licensed health insurance agents, brokers, and call centers that help consumers enroll in Affordable Care Act Marketplace plans.
Callers are people who responded to an ad or site about ACA health coverage, so your agents start with someone who is already exploring their options.
When ACA demand peaks
- Open Enrollment: on HealthCare.gov this usually runs from November 1 to January 15. Some state-based exchanges set different dates.
- Special Enrollment Periods: year-round demand from people with qualifying life events such as losing other coverage, moving, marriage, or a new child.
Compliance to plan for
Agents and brokers who enroll consumers in Marketplace plans must follow CMS rules, including documented consumer consent, and calling consumers is governed by the Telephone Consumer Protection Act (TCPA). Agree your compliance requirements with any call vendor before launch. Talk to our team about your requirements.
How a Leadszone campaign works
- 01Plan your campaign
Tell us your campaign, target locations, and the call volume you want. We agree on what counts as a qualified call before anything goes live.
- 02Reach interested consumers
We run Search, Social Media, Display, and Native ads and use owned-and-operated sites to reach people who are looking for what you offer.
- 03Talk to real prospects
Calls connect to your team as inbound calls or live transfers. You only pay for qualified calls and leads, with no charge for non-qualified calls.
Frequently asked questions
Do you offer ACA live transfers?
Yes. ACA campaigns can deliver live transfers, inbound calls, or both.
When is ACA Open Enrollment?
On HealthCare.gov, Open Enrollment usually runs from November 1 to January 15. Some states that run their own exchanges use different dates.
Can I get ACA calls outside Open Enrollment?
Yes. People with qualifying life events can enroll during Special Enrollment Periods throughout the year.
Do I pay for calls that do not qualify?
No. You only pay for qualified calls and leads.
